Audemars Piguet Quick Rebrand
Audemars Piguet's Rebranding:
We re-created a responsive mobile design for the famous Audemars Piguet.
Audemars Piguet is a renowned Swiss luxury watchmaker, celebrated for its craftsmanship, intricate movements, and bold designs. Founded in 1875 in Le Brassus, Switzerland, the family-owned brand is one of the "Big Three" in luxury watches, alongside Patek Philippe and Vacheron Constantin.
Our approach included:
User Research: Studying user behavior on the dashboard to find and understand problem areas.
Design Exploration: Looking into design styles that improve ease of use while keeping a modern, professional look.
Dashboard Refresh: Building a clean, organized layout that’s simple to navigate, cutting down on clutter, and boosting functionality.
Animation: Keeping the app engaging with smooth, responsive animations that bring a fresh feel to the user experience.
Result: The new dashboard provides a smoother, user-friendly experience that meets the client’s goals for better usability and attractive design.
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