Creative direction and web design for FLAMo School, an online motion graphics school based in Japan. Inspired by an underwater city, I crafted a brand identity and web design that reflect the curiosity of creative exploration and a vibrant community of diverse individual students.

Playful Colour Palette for the Underwater City Concept

The underwater city web page features a rich deep-sea blue background with a gradient that darkens with scrolling, simulating depth.To avoid a dark or monochromatic feel, I introduced a vibrant, high-saturation palette, adding a playful, surreal touch.

This colorful palette became the basis for the brand's style guide, influencing the logo and custom illustrations throughout the site. Key visuals and cut illustrations were crafted by the talented illustrator Anima.