CO Architects - Branded Tote Bags
CO Architects Tote Bags
Branding & Identity
The branded tote bag for CO Architects is more than just a practical accessory—it's a statement piece that embodies the firm's commitment to creativity, innovation and collaborative design.
Client
CO Architects is a modern architecture firm based in Los Angeles. The branding features bright, bold minimalism and playful geometry, with an emphasis on their collaborative spirit.
Project completed as Graphic Designer with CO Architects.
Project
The client wanted a striking design for employee tote bags that people would want to wear and that positively represented the firm. I decided to use the letters of the logo and transform them into a layered, decorative pattern.
Design
Immediately, I envisioned the look of highly saturated pigments on top of a natural canvas material. The vivid palette contrasted well with the beige bag, rather than the starkness (and impracticality) of a pure white. I experimented with neons and other strong hues, manipulating the logo and typography to create abstract designs that maintained the firm’s strong branding.