Bent-Royce- A home renovation concept

After watching several home renovation shows, we were struck by how much inspiration and excitement they bring to viewers. Naturally, we decided to check out the websites of some of these shows—only to be surprised by outdated designs and poor user experiences that seemed completely out of sync with the energy of their on-screen content.

It made us think: what if we took on the challenge of designing a fresh, modern, and engaging concept that truly reflects the spirit of these renovations? And so, we got to work and created this concept.

But it does make us wonder: why are these companies not updating their websites? Is it a lack of competition, a feeling of comfort in their success, or have they simply lost touch with the value of an exceptional digital presence?