Cats Rock Social Media Campaign

This design merges feline fun with the rebellious spirit of rock and roll. The design process started by envisioning a quirky, yet edgy aesthetic to appeal to both cat enthusiasts and music lovers. The result was a bold rock star-inspired cat illustration.For the TikTok video, the highlight was an overdubbed scene of my cat singing, "Can't Help Falling in Love with You" by Elvis Presley, adding a nostalgic yet humorous twist. This created an engaging, shareable moment for viewers. The video utilized dynamic animations, syncing the cat’s "performance" with the music to captivate the audience and encourage interaction. The notebook’s cover design paired with the TikTok video not only caught the eye but also resonated emotionally with the audience, thanks to the fusion of rock and feline charm. The singing cat video stood out as a unique piece of content, driving traffic to the product and enhancing its visibility through social sharing.