MBTTT "No Go Zones" Poster
Designed as part of an educational campaign to empower children to protect their personal boundaries. The process began with selecting a group of illustrated children representation of all genders, abilities, and ethnicities. Key zones on the bodies were outlined in red, providing a clear visual cue for areas that should remain private. Bold typography and a limited color palette were used to emphasize the important messages of "No Sharing," "No Pictures," and "No Touching," among others. I included a QR code for reporting abuse, making the poster interactive and practical for real-life use. The result is an engaging, child-friendly poster that effectively communicates the importance of personal boundaries in a straightforward manner. The poster serves as a powerful educational tool for classrooms, community centers, and family discussions, providing both protection and empowerment for children.
The design for the MBTTT billboard focused on conveying the importance of emotional release and open communication. The concept of children releasing balloons labeled with negative emotions symbolizes letting go of harmful feelings. Bright, uplifting colors and a serene background evoke a sense of relief and hope, while the clear typography ensures readability from a distance. The call to action, "Visit MBTTT.org," encourages viewers to engage with the organization and learn more about addressing emotions.
Conceptualization: The journey began with a clear understanding of the program’s goals—to empower children to recognize, understand, and express their emotions effectively, while also fostering strong communication with their caregivers. The primary symbol we chose was a compass, which naturally represents guidance and discovery, aligning perfectly with the program’s mission.The overall layout of the design is balanced and flowing. The compass is the focal point, with the children and adult leading away from it in a linear, progressive fashion, illustrating movement forward—symbolizing growth and learning together.
