AllAthlete

Sports Recruiting Platform

AllAthlete is a LinkedIn-like social recruiting platform for all amateur athletes looking to level up their and go pro.

In this project, I led a comprehensive redesign of the platform experience across both iOS and web ecosystems.

I developed a complete suite of visual assets, including custom icons, new typography, and updated photographic visuals that aligned with the redesigned platform.

I created various marketing materials such as in-app banners, social media posts, brochures, and company merchandise. I designed the first AI-based measuring system tailored for athletes. The tool allowed athletes to measure their performance.