Home Fragrance

As women, we are constantly evolving and redefining ourselves. We are strength and softness intertwined, confidence that radiates from within, and a femininity that knows no bounds. We are a tapestry of contradictions, and that's where our true beauty lies.

Plié, a Brazilian lingerie, and shapewear brand has captured this essence in a unique home fragrance - Ser Plié, for which I had the pleasure of developing the graphics and packaging.

Inspired by the brand's values, I created a minimalist design for Ser Plié. The clean aesthetic and black and white palette reflect Plié's focus on simplicity and authenticity, while also conveying a sense of confidence and sophistication.

to be woman, to be curves, to be the absence of curves.

to be feminine, to be body and soul intertwined.

to be home, to be your own sanctuary, to be utterly and uniquely you.

Ser Plié is to be as you are, as you want to be, in the most perfect imperfection.

Ser Plié is a bold home fragrance, with an irrepressible feminine spirit.

an aromatic green that surrounds and awakens the strength of Ser Plié, in your home, in your temple.

Ser Plié is more than just a fragrance; it's an experience. It's a reminder to embrace your true self, in all your beautiful contradictions. It's a celebration of womanhood, in all its forms. It's a reflection of the Plié brand itself - confident, feminine, and empowering.