Gurucul Rebrand + Case Study
Gurucul, a cybersecurity leader, empowers Security Operations Center (SOC) and Threat teams with tools that enhance clarity, enabling them to focus on reducing risks and controlling costs. Gurucul sought a new brand identity that reflects this commitment and breaks away from typical cybersecurity branding.
Gurucul’s commitment to delivering true clarity to its customers isn’t just talk—they act on it. This led us to their core brand idea: Radical Clarity. From a differentiated logo to their striking brand pattern system, we created a comprehensive visual identity system that was tailored for the capabilities of Gurucul’s internal team. The result? A standout, easy-to-use brand that breaks free from the industry’s sea of sameness.
Check out the case study here: https://jaredgranger.com/Gurucul
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