Exodus — Beer Label & Packaging Redesign

As part of its rebrand, SweetWater Brewing Company set out to refresh its seasonal Coffee Porter, Exodus, aligning it with the style of their year-round beers while preserving the original Jamaican-inspired design.

In the illustration, I integrated instruments commonly found in Jamaican music, along with elements of island life, to craft a vibrant, tropical landscape full of energy. To add additional depth and movement, I curved the keyboards to flow around the "trippy river" a repeated element across all of their beers.