Green Marketing (2023)

Hypothetical promoting project to the convenience store - new package design for rice balls.

Marketing (2022)

Group Project - Promoted and sold a product for a semester. Our product was spice packs for mulled wine and pot-boiled mike tea.

I was in charge of the overall design including the Logo(IG/FB/stickers), and stickers on packages.

Logo(Xiang-Yu):

This logo is a combination of 2 Chinese characters:"香" and "遇".

"香" means aroma/spice which its pronunciation is the same as the character "相" and brings out a homophonic pun when combining the character "遇" the word "相遇" means meeting each other.

We chose this name in wish that we can introduce the beauty of spice to people who have never experienced before.

Instagram Pfp:

Facebook fan page banner:

Facebook fan page profile picture/sticker for packaging:

Instructions for use(business card size):

Stickers(mulled wine/pot-boiled milk tea):

Color Key (all the illustration):

Actual Product Photos: