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Alex Freund
Alex Freund
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    AF Logo inspired by turn of the century monograms.

    Real Fake Art

    With a passion for traditional brand imagery, referencing archival monograms was step one in creating a logo that feels uniquely historic.

    Utilizing spacing and a balance of curves and sharp angles allowed the AF lettering to encapsulate every letter featured in ‘Real Fake Art’', a phrase I have started using for my creative works and branding.

    Alex Freund
    Alex Freund Get in touch

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