Racing Event

Racing Event - Event promotional banner

The Bolivia event is a thrilling motorsport competition on a meticulously designed 15-mile track meeting FIA and FIM standards.

Our objective was to create a compelling website for an upcoming event with the primary purpose of generating interest among a broad audience for this event and facilitating the submission of participation inquiries.

🗒️ Tasks:

  • Define project objectives, target audience, and desired outcomes

  • Design a landing page concept and gather client feedback

  • Supply user engagement with custom design and interactions

  • Structure all necessary documents and requirements to deliver a smooth inquiry process

  • Develop and implement a responsive landing page, including a blog with interactive elements, and set up the Pipedrive integration

  • Optimize the website for search engines (SEO) and monitor post-launch performance

⚙️ Tools:

  • Figma

  • Webflow

UI Kit - Consistent use of event-specific colors and fonts
Landing Page Design - User interacting with the landing page
Landing Page Design - Event details section
Webflow Implementation - Webflow interface during development - To showcase the development process

Outcome

Our approach has led to a landing page that succeeds in both appearance and delivering results. With clear information architecture, smooth interaction, and ongoing optimization, we've positioned the Bolivia Event for success and ignited the desire for visitor participation.

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