Sharukhan Brand

Introduction:

I am excited to present my branding project for the Sharukhan Clan, an international historical reenactment club specializing in medieval combat, primarily based in Ukraine. The warriors of Sharukhan Clan consistently rank among the top competitors at local and international historical medieval fighting championships.

Design Concept:

For this project, I aimed to reflect the deep cultural roots of the clan. The decision to incorporate a Mongolian face was inspired by the clan's origins in Mongolia, showcasing the strength and heritage of the warriors. Additionally, I utilized traditional Mongolian ornaments in the design of the ring and crafted a unique typeface reminiscent of ancient Mongolian manuscripts.

Sharukhan Market:

The project also encompasses Sharukhan Market, a professional workshop and network of Ukrainian blacksmiths and weapon makers with 15 years of experience. They are renowned for enhancing the protection, aesthetic, and overall quality of armor. Their equipment has established a reputation as some of the most reliable, beautiful, and authentic in Europe.