Worldwide Facilities Website Design and Development
Worldwide Facilities Website Design and Development
Overview: Worldwide Facilities is a leader in providing innovative insurance solutions nationwide. Their goal was to create a professional, engaging website that reflected their culture, values, and industry expertise.
Key Achievements
51% increase in sessions
20% rise in organic search traffic
12% boost in average time on page
Discovery: Worldwide Facilities approached SPINX Digital for a website redesign after expanding through acquisitions. We began with stakeholder interviews and a site audit, identifying the need for improved visitor engagement, recruitment promotion, and seamless navigation of their extensive offerings.
Before
UX Strategy: We structured the website for easy navigation, focusing on making product information, contact details, and application forms accessible. The sitemap and wireframes were designed to help users explore Worldwide Facilities’ insurance products and specialty solutions effortlessly.
Build: A custom WordPress site was built with a responsive design, featuring a producer directory and in-site messaging platform for seamless communication. Additionally, we developed a private intranet with flexible content-building tools and single sign-on functionality for employees.
Test & Launch: After thorough internal testing and a CMS walkthrough with Worldwide Facilities’ team, the site went live following a final round of quality assurance. The new website is user-friendly, scalable, and positioned to support their ongoing growth.
After
Closing Thoughts: The transformation of Worldwide Facilities' outdated website into a modern, award-winning platform has provided them with a powerful marketing tool that will drive business and engagement for years to come.
Looking to refresh your website? Let SPINX Digital bring your vision to life.