Upside, teams & teamwork saas logo design: U letter + slingshot

Logo design exploration for Upside, a saas project focused on teams and teamwork tools, employee alignment and engagement software.

The symbol shows a slingshot created based on the U letter, visible also in the negative space as well. Unused direction.

Let's work together! Contact me at hello@alextass.com

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Hello! I am Alex, freelance logo & brand identity designer.