«Travnik» «Травник» a trade mark of medicinal plants
Enter your text The main goal in creating this brand was to emphasise that these products are Ukrainian and carry the experience of generations who lived on this land and benefited from its gifts. In the course of our work, we sought to combine the aesthetics of modern design with Ukrainian cultural heritage. The visual concept is based on various geometric patterns of Ukrainian embroidery, complemented by modern aesthetics.
However, no image or ornament was directly copied from historical artefacts. All historical elements were used solely as a source of inspiration to create something entirely new.
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