On a recent project with Talli, we had the opportunity to create a style guide that captured the essence of their two distinct product lines. Our approach focused on a refined branding split, highlighting the uniqueness of each line while maintaining consistency across the brand.

We developed two distinct color palettes and modified stacked logotypes for each product line, giving them individual identities while ensuring they remain cohesive under the Talli umbrella. The result is a style guide that enhances both the clarity and impact of each product line.

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