Tecnica | Shopify Store | E-Commerce | UX/UI Redesign

Tecnica is the leading Shopify partner agency in Latin America

Specializing in the creation and development of online stores. The company provides digital solutions for businesses and helps clients around the world migrate to Shopify.

The goal

The client was faced with the need to improve the user experience of an online store loyalty program on the Shopify platform.

The main challenges were lack of user engagement and difficulty in interacting with the loyalty program, especially for unregistered users and those who did not know how to use their accumulated points.

We designed

We performed a comprehensive UX/UI upgrade for an online store's loyalty system.

Our designer created a login/registration popup to provide easy access to the loyalty program for unregistered users, as well as a birthday add-on popup to allow users to earn rewards.

We also designed a rewards program page that displays available points and point accrual notifications.

In addition, we implemented a feature that allows users to redeem their points for discount coupons via a pop-up that automatically applies the coupon code to their purchases.

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