Abide Home Shoppe Card

Have you ever felt like you’re on a Hallmark movie set? Nostalgic, comforting, heart-filled, and maybe be too good to be true? I get this feeling every time I stop in at Abide Home Shoppe.

Our goal as we’ve begun to work together is to achieve a thoughtful, tactile, beautiful, and infused-with-faith aesthetic throughout hand-selected touch points. Not only do we want to accurately reflect the brand, but we also want to make every interaction as inviting as the in-person shopping experience. 

A great place to start? The business card.

The Abide logo came to me fully formed (via @bydanikoch), but I got to create a complimentary seal that serves as a secondary logo. The card is a traditional size, but printed on a delightfully heavy, eggshell-textured paper. I layered a hand-written font over the two more predictable fonts and tied the card to the shoppe’s exterior signage with concave corners. 

Vibe check? Very Hallmark.

Services provided:

✔️ Logo Library

✔️ Secondary Logo Design

✔️ Business Card Design

✔️ Print Management

© Megan Clark 2024 📷