Fruit Bars. Logo & Packaging Design
Fruit Bar is a new brand of quick and nutritious snacks. Products are made exclusively from natural ingredients: nuts, fruits, and seeds. Our task was to create a new brand and packaging that would convey authentic taste and modern individuality. Moreover, this new brand should communicate closely and boldly with young people. A bright voluminous logo and illustrations were developed as characters, each associated with a certain fruit.
Interested in a collaboration? Get in touch with us through hello@sotdesign.com