Redesign Comparison of Homepage ✦ DFTBA
We had the opportunity to redesign DFTBA's website on a brand new Shopify theme, focusing on both aesthetics and functionality. The goal was to provide a modern, elevated design that allows more customization and control for their team. By condensing templates into dynamic versions, we reduced admin management efforts while ensuring an intuitive user experience.
These two shots highlight a range of desktop and mobile designs, showcasing how we integrated visuals with CRO best practices. New branding from a partner agency also played a crucial role in balancing DFTBA's creative essence with optimal performance.
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