Awin for Publishers

A mobile app empowering influencers to manage their affiliate marketing on the go

The challenge: Influencers aren’t engaging with our client’s platform because it’s not tailored to their needs. It’s too big and complex for someone starting out as a publisher.

The business goal: Increase the number of active influencers. Boost the number of active collaborations between publishers and advertisers.

During the deep dive phase, we sketched the main screens of the app and outlined the underlying logic to ensure clear understanding. The app encapsulates the core features of the existing web platform in a simplified form, intended for testing as a Minimum Viable Product (MVP). Hanna developed low-fidelity (lo-fi) wireframes and user flows, focusing on streamlining the existing processes for end users.

Maintaining visual consistency with Awin’s brand and web platform was crucial throughout the design process. We collaborated closely with Awin’s Head of Design and UX Writer at every stage to ensure alignment with their vision.

Once the design concept was confirmed, we developed detailed and polished high-fidelity (hi-fi) designs, incorporating essential components such as typography, color schemes, icons, buttons, bars, and repetitive UI elements in various states. Finally, we created a clickable prototype for interactive testing and finalized the designs.

🚀 Curious to learn more about our projects and approach? Head over to the Droids On Roids website for all the details! 🎉