Wellness in Bloom

Wellness in Bloom curates wellness retreats for like-hearted women to gather, share stories, and foster meaningful connections.

The client had a strong childhood connection to water lilies, and the logo needed to communicate a relaxed, zen, inviting feel, while supporting brand attributes of integrity, care, and support.

The solution? A warm, comforting colour palette, a clean and timeliness font, and a water lily (a symbol of rebirth and wellness) in the overlapping o’s of “bloom”. Wellness, literally in bloom.