Modern British Luxury
Burberry is a British luxury brand headquartered in London with a longstanding commitment to quality, innovation, creativity and responsible business.
The Brief - highlight Burberry's status as a Modern British Luxury brand and showcase its key achievements for the 2023-2024 financial year.
The Idea - to highlight Burberry's luxury status by showcasing its rich heritage, commitment to modernity, impeccable craftsmanship, and dedication to making a positive environmental impact. As well as to showcase the latest reincarnation of the famous checkered pattern in combination with cutting-edge photography.
Role: Art Direction
