FlavorFusion Moodborad
About the project 🎨
Hi there!
Today, I'd like to present a sneak peek of a branding concept I worked on a while ago. The goal of this project was to create the branding for a culinary influencer, who specializes in producing healthy lifestyle content, with a focus on delicious food, for both her blog and social media.
I designed the basic branding elements, along with a website showcasing her business, as well as print materials like a "thank you" card and the cover for her recipe book.
I had a great time working on this project, especially when creating the illustrations for the website and printed materials, as well as selecting a vibrant color palette that perfectly captures a sense of boldness and cheerfulness. The design process involved not only crafting a visual identity but also ensuring it resonates with her specific audience—people who care about healthy living and creative, delicious cooking. Through this project, I aimed to capture the influencer's vibrant personality and her love for food in every detail.