OOHAPP - Outdoor Advertising App UI/UX Case Study

Excited to share my UI/UX case study for OOHAPP, an outdoor advertising management app designed to streamline the process of booking, managing, and tracking outdoor ad campaigns.

The project involved understanding the needs of advertisers, media owners, and installation teams, identifying pain points, and delivering solutions through intuitive design.

Key features include:

  • Centralized dashboard for managing multiple ad campaigns

  • Real-time booking system for available ad spaces

  • Media asset library with location and availability filters

  • Data-driven insights and performance analytics

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