2016 State Of Email Report

In the annual State of Email Report, Litmus offers the most comprehensive look at the trends that defined email marketing in the past year, and most importantly, equips marketers and designers with the intelligence needed to send more effective email in 2016.

This year, Litmus tracked over 13 billion opens worldwide using Email Analytics to highlight trends across all industries and verticals. Also profiled are updates to delivery and spam that could impact your campaign results, as well as summaries of all the new email applications and how to optimize for them.