Colophon Books – Website & Identity
Colophon Books began its journey in 2017 as a small, street-corner bookstore with a focus on travel guides and newspapers. What started as a simple initiative to cater to readers with a taste for adventure has since evolved into something much greater. Through the years, Colophon Books has continually adapted to meet the growing needs of its community, becoming a space for reflection, discussion, and discovery📚 Their mission now is to nurture critical thinking and foster empathy through the written word.
When the COVID-19 pandemic disrupted traditional ways of gathering and learning, Colophon Books saw an opportunity💡 They embraced modern technology to offer readers occasional escapes into worlds of fantasy, education, and thought-provoking ideas, keeping their community close, even from afar👐🏾
Today, they’re looking to expand their horizons even further — by going global. This next step involves creating an online bookstore that not only serves as a platform for purchasing books but also facilitates meaningful exchanges of stories, experiences, and ideas among an international audience.
Brand Identity
We have started by developing a logo that encapsulates the essence of Colophon Books — a place of connection and exploration. A quick brand guide has been produced to test how the visual identity translates across digital touchpoints.
📌Deliverables: Logo, color scheme, type scale.
User Experience
We have prototyped a seamless and intuitive user experience across mobile and desktop devices. This includes the core components of the online bookstore: the Home page, Product Listing Page (PLP), and Product Detail Page (PDP). Our goal was to ensure easy navigation, efficient book discovery, and an inviting interface for both casual visitors and avid readers.
📌Deliverables: Prototypes for the Home page, PLP, and PDP on mobile and desktop versions.
A Word from the Designer
This project is not just about building a website — it’s about creating a platform that inspires curiosity, encourages exploration, and brings the global reading community closer together☕📖💌 And I am so glad I was at the very beginning of this great story🎉