Brand Identity for Frozen Factory - Handmade Frozen Desserts

Frozen Factory is a company specializing in frozen desserts. Their handmade products use the finest ingredients and undergo a quick-freezing process, which preserves quality, extended shelf life, and freshness, color, and texture.

The visual identity consists of a modern logo and a simple circular mark that symbolizes the product tray of their monoportions and cakes. The identity is inspired by the company’s processes and technologies (freezing, freshness, handmade products), and the selected color palette and modern typography evoke the innovation, quality, and sustainability of their product offering.

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