Vertex
omega-3 package
The Vertex company has many brands in its assortment. And one of them is Omega-3 capsules. The previous design no longer meets the requirements of a modern shelf, and we were faced with the task of distinguishing the product from competitors, emphasizing the naturalness of the ingredients and reflecting the Norwegian origin of the salmon from which the capsules are created.
the beauty of nature
After analyzing the competitors, we found out that minimalism and rigor in details dominate in the design. Therefore, it was decided to go an alternative way and use the illustration on the package. To optimize the process and provide concepts with complex illustrations faster, we used a neural network and created several preliminary sketches.
