Mailchimp & Co Benchmark Report
The Mailchimp & Co Benchmark Report is a global state of the industry report packed with valuable, up-to-date insights and stats for both agency owners and freelancers.
This year's report builds a creative concept around the idea of “measuring up.” We use grids, hierarchy, and data visualization motifs to organize our report findings and simplify complicated information. Here, the visual language of measurement (ex. rulers, blueprints) represents growth, progress, and comparison. This approach feels editorial and expert-led, but still stays true to Mailchimp.
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See more on Instagram @marissakorda
Full credits:
Creative Direction
Christian Widlic
Art Direction
Marissa Korda
Kristie Feltner
Design
Marissa Korda
Rachel Lin
Copy
Alyssa Greenberg
Rachel Pimienta
Producer
Mike Margiotta
Photos
Lizzy Johnston
Illustration
Rachel Lin
Marissa Korda
James Abercrombie
Luke Webster
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