Kissan Dairy Logo & Branding
Kissan Dairy Logo & Branding Overview
Logo Design:
The Kissan Dairy logo features a traditional and friendly farmer character, symbolizing trust, quality, and authenticity.
The logo combines a milk can with the brand name "Kissan Dairy" in bold, clean typography, ensuring it is easy to read and recognizable.
The logo's design evokes a sense of connection with customers on an emotional level, emphasizing the brand’s commitment to providing fresh and high-quality dairy products.
Color Variants:
The logo is available in four color variations, allowing flexibility in its application across different backgrounds and materials.
The primary color is a deep red (#990101), which signifies warmth, trust, and freshness.
The secondary color is a rich brown (#660404), and the tertiary color is a soft beige (#CDAF6F), complementing the primary color and enhancing the traditional feel of the brand.
Brand Messaging:
The brand message highlighted in the design is "Fresh Pure Dairy," which reflects the brand's core values of providing unadulterated and high-quality dairy products.
The messaging is clear and concise, resonating well with consumers who prioritize quality and tradition in their dairy choices.
Brand Application:
The logo is applied across various branding materials, including milk packaging, caps, badges, and storefront signage, ensuring consistent brand visibility.
The design is versatile and can be adapted to different mediums while maintaining the brand’s identity.
Packaging Design:
The packaging design is straightforward and focuses on the Kissan Dairy logo, making it the central element.
The design includes imagery of milk splashing, reinforcing the freshness and purity of the product.
The use of the primary color palette on the packaging makes the product stand out on the shelves.
Merchandise:
The branding extends to merchandise such as caps and mugs, which feature the Kissan Dairy logo.
These items help in promoting brand loyalty and visibility, offering customers a tangible connection to the brand.
Storefront Design:
The storefront design features the Kissan Dairy logo prominently on a red roller shutter, ensuring the brand is easily recognizable even from a distance.
The phrase "Fresh Pure Dairy" is displayed on the storefront, reinforcing the brand’s promise to its customers.
Interior Branding:
The interior branding includes a large wall mural featuring the farmer character from the logo, creating a welcoming and familiar environment inside the store.