Augustinus Bader | e-commerce | ux-ui | redesign concept|

As part of my training at UPROCK UX/UI design school, I redesigned the e-commerce site for Augustinus Bader, a brand renowned for its innovative skincare products.

💡 As a UX/UI designer, my objective was to harmoniously combine functionality with aesthetics, delivering elegant solutions that meet both business objectives and user needs.

✔ I focused on three essential aspects during the redesign process:

1️⃣ Product Page: For the product page, I focused on presenting essential information with a clear hierarchy. I included key elements such as price, photos, and ingredients, and provided additional details like shipping information, usage instructions, target audience, and reviews. My approach is to balance detail with clarity, allowing users to explore more information if they wish, while keeping the purchase process simple and intuitive.

2️⃣ Product Card: I chose a horizontal design to include essential information and key product features. Although the image was smaller, the emphasis was on a clear and concise description of the product's qualities.

3️⃣ Patent Technology Section for TFC8® Skincare: I focused on this section to explain the innovative technology in detail, highlighting its advantages and uniqueness.

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