Brand Identity - Senelgo Tours

I started by understanding Senelgo Tours’ vision and the cultural significance of their services. The brand identity was crafted to reflect the serene and spiritual aspects of Sri Lanka, symbolized through a modern and simplistic logo inspired by the iconic Buddha imagery, paired with vibrant colors representing the lush landscapes and the vibrant culture of the island. The brand name “Senelgo Tours” was stylized with a modern font, incorporating colors that evoke feelings of adventure and tranquility.

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