Donuts Family: Sweet Branding and Visual Identity
This project showcases the comprehensive branding and visual identity for Donuts Family, a donut delivery service.
Our aim was to create a visually appealing and cohesive brand identity that captures the essence of fun, creativity, and deliciousness, while also driving engagement across social media platforms.
🗒️ Tasks:
Branding & Logo Design: Develop a modern and memorable logo that reflects the joyful and tasty spirit of the brand.
Packaging Design: Create an eye-catching packaging design that enhances the unboxing experience and reinforces brand identity.
Social Media Design: Design an Instagram feed layout that is visually cohesive and appealing, encouraging interaction and showcasing the variety of donut offerings.
Product Highlight Design: Develop detailed visuals for each donut flavor, including ingredient breakdowns, to help consumers make informed choices.
⚙️ Tools:
Figma
Outcome:
We successfully established a distinctive brand identity for Donuts Family that resonates with their target audience. The branding, packaging, and social media presence were all aligned to create a unified and engaging brand experience.
