Brand Identity and Logo Design for Robert McConnell

Project Overview: I developed a brand identity and logo, along with the design of a letterhead and business cards for Robert McConnell. The goal was to create a design that would effectively represent my client, conveying a solid and professional impression.

Design Approach:

• Brand Identity: I focused on crafting a brand identity that reflected the professionalism and reliability of my client’s business, ensuring that the design elements worked together to create a cohesive and distinguished look.

• Logo and Stationery: The logo was designed to be both memorable and versatile, while the letterhead and business cards were created to reinforce the brand's image of solidity and business acumen. I used highly legible fonts and selected restrained yet elegant warm-toned colors to further enhance the design's sophisticated appeal.

Outcome: The final design successfully captured the essence of Robert McConnell's professional persona, leaving a strong and lasting impression on clients and partners alike.