Fintoast's Landing Page
Designed a user-centric financial website in a 48-hour hackathon to address the financial literacy challenges faced by women. We conducted extensive user research, including interviews and surveys, to pinpoint the main obstacles in banking and financial management. Our findings highlighted a strong need for simplified financial education and accessible, user-friendly resources.
The resulting solution featured an intuitive interface, interactive learning modules, and personalized financial tools, all tailored to address the specific needs of our target audience. We prioritized creating a welcoming space where women could easily navigate the complexities of the financial world, emphasizing clear navigation, engaging visuals, and a mobile-responsive design to enhance overall accessibility.
By directly incorporating feedback from our target users, we crafted a platform that truly met their needs. This user-focused approach earned us 3rd place in the competition.