I'm excited to share some branding work we've been playing "around" with. 😏

Around is a plant and home decor brand, and this is one of our early concepts for the project. We primarily focused on crafting a custom wordmark and an "A" symbol that not only stand out but also embody a sense of organic growth and natural elegance. 🌿☀️

Our goal was to create a unique identity that feels both fresh and inviting. Along the way, we also played with different ways to bring the brand to life, imagining how the mark could be used in textures, patterns, and even a web concept, to give it a dynamic and cohesive presence.

More to come!

Let me know your thoughts! Appreciate the ❤️!!

👉 Learn more about Jamm by Unfold here: www.Jamm.co

💬 Email us: hey@jamm.co

📢 See us on X: www.x.com/jammdesign