Japan Tobacco International – Gamified Learning Experience

We're excited to showcase our latest project with Japan Tobacco International! 🚀 https://www.jti.com/

Overview

Our design team at Sunmait Tech. teamed up with JTI to craft an engaging PWA application for their sales reps and customers. This app is all about leveling up product knowledge, boosting brand loyalty, and making learning a blast through gamification! 📚

Challenge

We faced a big challenge: low user engagement was dragging down the learning experience and brand loyalty. We needed a solution that was both fun and motivating. 🎯

Our Solution

We developed an epic quest system with flexible activity settings, diverse achievements, and daily rewards. 🏆 Users can earn JTI coins by tackling quizzes and quests, which they can redeem for cool company merch or discounts on JTI products and services. This gamified strategy turned learning into an exciting, rewarding adventure! 🎉🎁

Key Features:

• 🗺️ Quests with flexible activity settings

• 🏅 Achievements and daily rewards

• 📚 Comprehensive product knowledge base

• 🧠 Enhanced quiz modes

This approach massively boosted user engagement and retention, making the learning journey not just informative, but also super fun and motivating! 💪🚀

📩 design@sunmait.com