D'CUJA • Non-Alcoholic Beverage Packaging

A party in a parallel universe where ABV might not get an invite... D'Cuja is an all-natural cocktail mixer looking to shake up the non-alc category in the beverage industry. Enjoy with your favorite sprit, or not!

In early 2024, D'Cuja reached out to refresh the packaging to re-introduce the brand in the highly competitive CPG market. Keeping the original illustrations in tact, we reimagined the 2 SKU's to create a flavor system that is distinct, relevant, and ownable to allow this beverage to carve out its place in the market.

Studio Ethur Ethur
Design agency focused on the intersection of art & commmerce
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