Samuel Adams Labels Illustrated by Steven Noble

Samuel Adams called upon the talents of Steven Noble to create some unique and conceptual illustrations for their new labels with one called “Sam 76” packaging for their craft beer. The illustration contains a star surrounded by a ribbon with the words “Life, Liberty, and the Pursuit of Happiness” to commemorate the US declaration of Independence. The second was the Tropic of Yuzu that includes lemons with palm trees growing out of the center. The illustrations were created by hand in a woodcut/engraving style with color added separately.