Rn Estrutural — engenharia estrutural Identidade visual

Rn Estrutural is an engineering company focused on Structural Projects; Hydrosanitary and Electrical Installations Projects; Architectural Design; General Engineering Services. The proposal was to avoid the cliché symbols used in the niche, such as houses and buildings.

"I wanted my brand to arise from something related to structure, portal, stress diagrams, bridge, steel structure; it would be great if it could originate from one of these elements.

I am a civil engineer, specializing in structural calculations... I have 5 years of experience in the field and have many clients from various locations in the country, all through word of mouth.

Today, I intend to establish a brand and move away from relying solely on word of mouth advertising, to expand in terms of marketing. I have many projects already completed for showcasing my work and I would like to associate my brand more towards structural calculations, which is my main area of expertise, but I also develop building installation projects.

The main attributes are: Cheerful, Modern, and at the same time Discreet."

I am a civil engineer, specializing in structural calculations... I have 5 years of experience in the field and have many clients from various locations in the country, all through word of mouth.

Today, I intend to establish a brand and move away from relying solely on word of mouth advertising, to expand in terms of marketing. I have many projects already completed for showcasing my work and I would like to associate my brand more towards structural calculations, which is my main area of expertise, but I also develop building installation projects.

The main attributes are: Cheerful, Modern, and at the same time Discreet."