CASE STUDY

Client Overview

KSTORECHECKER is a startup specializing in Hebrew grocery store review services. Their mission is to simplify the process of comparing grocery shops for consumers through comprehensive and accessible reviews.

Design Objective

To create a distinctive and meaningful logo that encapsulates kstorechecker’s services and brand identity. The logo needed to incorporate the Hebrew letter 'K' along with elements that symbolize grocery shopping and quality assurance.

Concept and Execution

The design concept focused on merging the Hebrew letter 'K' with recognizable symbols of grocery shopping and quality assessment. A combination of a check mark and a shopping cart was integrated into the letterform, symbolizing thorough evaluation and consumer guidance. The color scheme of green and blue was chosen to convey freshness, reliability, and trustworthiness.

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