Fresh Blue Collar Branding

I work hard so your business can work harder.

I developed a distinctive branding strategy that incorporates key imagery like an excavator, a large gear, and elements of stone and snow. This design reflects the grit and resilience of the outdoor labor industry, ensuring the brand stands out in a competitive market.

The resulting brand identity is bold and memorable, designed to differentiate the business in a crowded marketplace. This branding is showcased through an impressive branded fleet, reinforcing the company’s commitment to quality and hard work.