Meet the new Microsoft Surface Pro

As the UI Production Director at Microsoft, I directed the UI production for the Surface Pro announcement, a pivotal component of Microsoft's larger AI initiative centered around the new Copilot+ PC and its advanced AI chip. My responsibilities included:

- Screen Design and Animation: Crafted and animated numerous screens to illustrate the groundbreaking AI capabilities of the device.

- Seamless Integration: Ensured smooth integration of 3D elements and resolved any technical issues alongside the Director.

- Collaborative Effort: Worked closely with the Art Direction team to create a cohesive and engaging visual narrative.

Our comprehensive approach resulted in a compelling video that effectively showcased the innovative features of the Copilot+ PC. This project is part of a broader AI effort, connected to the overall Copilot+ PC announcement, the new Surface Laptop, and the Recall experience by Microsoft. Our work exemplifies our commitment to harnessing AI to enhance user experiences and drive technological advancement.

CREDITS

Director - Daniel Escolin

Art Director - Melissa Kim

Producers - Emily Duarte, Ryta Karagodina & Justin Sund Creative

Director - Brian Townsend

Executive Creative Director - Markus Weickenmeier

3D Motion Designers - Ziye Liu, Danny Yoon, Gap Yossanun, Kyle Moore

3D Art Development - Wes Cockx

Art Design - Phoebe Hsu

Storyboard Artist - Alex Alvarado

UI Production Director - Patrick Flaherty

2D Motion Designer - Toliy Patel

UI Design - Piper Phan

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