Role: Lead/Sole Designer

Platform: Web

Duration: 2 Quarters

Team: 8 members of Product, Engineering, and Data

Overview

The menu tool aims to improve the merchant experience by giving them control over their digital menu and allow them to make changes as they please. The process currently relies on a series of in-house menu reviews as well as a list of clarification questions that the Ritual team goes through with the merchant. Offering the ability for merchants to view their menu pre-launch could reduce the need for additional menu review steps. 

I led the end-to-end design of Ritual menu tool, collaborating with cross functional team to conduct in-person user research, iterate and launch the final product successfully.