Baden Family
Baden Family
The Baden Family Group of Companies has been working in the field of domestic tourism development for over 12 years. Currently, six projects under the Baden-Baden brand have been launched: in Yekaterinburg, Kurgan, Rezh, Sysert and the village of Etkul. Six more facilities are under construction. Each resort is a large thermal complex, which includes: swimming pools, saunas, cafes and restaurants, as well as rooms for accommodation and additional services. All the thermal baths are unique in their own way, from the architecture to the variety of services and amenities.
The Baden-Baden thermal resort chain updated its logo and corporate identity at the beginning of 2023. The new design has become more restrained and minimalistic, the font and color schemes have also changed.
As part of the project, a design was developed for printing, outdoor and online advertising, presentations and commercial offers of the company.