Zomato | Spec-ad
Disclaimer- Please note that this is a mock project with no affiliation with real-world corporations.
A Spec-ad for Zomato
Brand chosen: Zomato - Your ultimate destination for discovering, ordering, and enjoying delicious food from the best local restaurants.
Zomato is a leading global food delivery and dining discovery platform, connecting customers with restaurants for seamless dining experiences.
Objective: Promote Zomato as the go-to platform for ordering favourite meals, fostering connections through food.
Target audience: Young adults (18–35yrs), mainly students & young professionals seeking convenience in food.
Thought process:
I love the word ‘pasandida’ because it evokes a sense of belongingness and personal preference. While not everyone has a 'pasandida mard' or 'pasandida aurat', everyone has a 'pasandida khaana’.
Food always provides a sense of comfort and happiness. So, when you're seeking comfort or a little joy, remember that your "pasandida khaana" is just a click away with Zomato.
Tools used: Figma & creativity for writing
Time taken: Half a Monday
Roles:
Copywriter: Anisha Singh
Designer: Deepthi N Anekal
https://fueler.io/deepthi.anekal
Feel free to share your feedback!
For Work Enquiries : 📥 deepthianekal@gmail.com
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