Purrfect Brew- Branding
Purrfect Brew
Purrfect Brew is a cat cafe that also provides a delicious variety of coffee. This is a personal project.
Logo:
The logo features a cat climbing onto the text but also combines two cats in yin yang style to create the shape of a coffee bean
Imagery:
High-quality photographs of resident cats, delicious beverages, and cozy interior spaces. Cats drinking coffee which are bright, inviting, and evoke a sense of warmth and contentment.
Brand Applications:
Patterns:
Patterns created to be used on bags and boxes.
Cup Design:
Eco-friendly coffee cups, that reflect our brand colors and logo, reinforcing our commitment to quality and sustainability.
Coffee Menu:
Cute menu showing the variety of coffees available.
Conclusion:
Purrfect Brew’s branding encapsulates the harmonious blend of a premium café experience with the heartwarming mission of cat rescue and adoption. By creating a cohesive and inviting brand identity, we aim to attract a loyal community of cat lovers and coffee enthusiasts who share our values and enjoy the unique atmosphere of our café.